Financial exhibitions and events offer numerous benefits that can contribute to business growth and success, making them a valuable component of a comprehensive marketing and business development strategy. At Starlight Exhibitions we work with many financial services businesses to help them maximise their exhibition presence with eye-catching and informative exhibition display stands. If you are part of the financial services sector and need to enhance your brand within the space, attending these events could ensure your business’s growth and success.
We’ve picked six events you could attend as an exhibitor that may see you heighten your presence within financial services.
Exhibitions and events for the financial services industry
There are a host of events and exhibitions you could attend but it’s important to know whether the exhibition you attend aligns with what your business offers. We’ve selected six and given a brief overview of what they include so you can make an informed decision as to whether that event is the one for you.
MoneyLIVE Summit
When: March 10-121, 2025
Where: London
Highlights: This event focuses on the future of banking and payments, featuring key industry speakers, panel discussions, and networking opportunities designed to drive innovation and collaboration in financial services
Find out more about event sponsorship and advertising opportunities for this event on its website, and you could soon see yourself alongside other industry experts showcasing what your brand brings to banking and payments.
FinTech LIVE London
When: October 22-23, 2024
Where: QEII Centre, Westminster, London
Highlights: This flagship event connects the global fintech community both in-person and virtually. It includes the FinTech Awards, recognising innovation in finance and insurance technology
FIMA Europe
When: November 21-22, 2024
Where: London
Highlights: Europe’s largest data management event for financial institutions, offering interactive workshops, roundtable discussions, and insights into data strategies and capabilities
Digital Insurance Summit Europe
When: April, 2025
Where: London
Highlights: Focuses on digital strategies in the insurance sector, featuring visionary leaders and discussions on cutting-edge industry trends
UK Finance Economic Crime Congress
When: June 20, 2024
Where: London
Highlights: Addresses the latest trends and strategies in combating financial crime, with insights from industry experts and networking opportunities
Mortgage Business Expo (MBE)
When: 10th October 2024
Where: London
Highlights: Dedicated to mortgage professionals, featuring seminars, networking opportunities, and updates on market trends and forecasts
Why exhibit at financial services events?
These events are essential for professionals in the financial services industry, offering valuable insights, networking opportunities, and the latest trends and innovations.
Financial events and exhibitions can be highly beneficial for businesses in various ways:
- Networking Opportunities
Financial exhibitions gather a wide array of professionals from the financial services industry, including potential clients, partners, investors, and competitors. This provides an excellent platform for networking and establishing valuable business connections. Meeting face-to-face can help build trust and rapport that might not be possible through digital communication.
- Market Visibility and Branding
Participating in financial exhibitions allows businesses to enhance their market visibility and strengthen their brand presence. By exhibiting at these events, companies can showcase their products, services, and innovations to a large, targeted audience, which can significantly boost brand recognition and reputation. Speak to us at Starlight about our free exhibition stand design service so we can help you stand out from the crowd at your industry events.
- Lead Generation
Exhibitions attract decision-makers and key stakeholders from various sectors within the financial industry. Engaging with these attendees can generate high-quality leads and potential sales opportunities. Exhibitors often find that the leads generated from such events have a higher conversion rate due to the targeted nature of the audience. Read our blog on converting exhibition leads to sales!
- Knowledge and Insight
Financial exhibitions often feature seminars, workshops, and panel discussions led by industry experts. These sessions provide insights into the latest trends, challenges, and opportunities within the industry. Attending these events helps businesses stay updated on market developments and gain valuable knowledge that can inform strategic decisions.
- Competitive Advantage
Observing competitors’ activities and offerings at exhibitions can provide businesses with insights into market trends and competitive strategies. This knowledge can help companies refine their own offerings and develop unique selling propositions that differentiate them from competitors.
- Product Launches and Demonstrations
Exhibitions are ideal venues for launching new products and services. Businesses can conduct live demonstrations and provide hands-on experiences, allowing potential customers to interact with their offerings directly. This can lead to immediate feedback and interest, helping to drive early sales and adoption.
- Cost-Effective Marketing
Compared to other marketing channels, exhibitions can be a cost-effective way to reach a large and relevant audience. The concentrated exposure over a short period can yield significant returns on investment, particularly when considering the networking, branding, and lead generation benefits.
- Partnerships and Collaborations
Exhibitions provide a platform for forming strategic partnerships and collaborations. By interacting with other businesses, attendees can explore opportunities for joint ventures, alliances, and other forms of cooperation that can enhance their market position and capabilities.
At Starlight, we have some great products to enhance brand messaging and establish your presence at an event or exhibition. Our team at Starlight help you become the focal point of your chosen event. With eye-catching displays, designed by our team for free, your sustainable display stand can be built to match your specific needs. Our services can be tailored to your requirements too, including exhibition project management from start to finish. Start by finding out more today with a quick call to our team.
