Nomadic have always supplied Yakult with the best pop up display stands in the business – so when it came to designing and producing a road show stand that could be used at multiple events – Yakult were half way there… the question… can we make it look bespoke and would it stand up to being pinched and poked by the thousands of Yakult fans that visit them every year.
Objective – Reinforce the brand history and reduce the amount of free product given away at events…
Working closely with the client Nomadic devised and implemented a stand that was both educational and fun – the walk through design showed off the history of Yakult and an IPad competition was set to reward the fans with the product… can I have some more. .. please.